FOR ALL HAIR TYPES
Want to know about hair cleansing?
Nowadays, knowingly, or unknowingly, we put our hair through a lot. From the hard water and pollution to product build-up and heat damage. This in itself is enough to put the health of your hair in a downward spiral. Build-up weighs your hair down on a molecular level. But more importantly. It prevents key ingredients from penetrating the cuticles to nourish and replenish from the inside out.
We formulated the build-up be gone shampoo significantly differently to a normal day-to-day shampoo. Cleansing deeply it is designed to be used once or twice a month, removing both environmental and product buildup. Basically, it’s like a skin exfoliator, but for your hair.
Once cleansed hair will feel lighter, and styles will last longer. The real benefit of adding this to your haircare routine: The products you invest in for your hair will work better. Also if you use before a colour service, it will make the colour last longer and feel even more vibrant.